Communities in UDUSpace

Select a community to browse its collections.

Recent Submissions

  • Thumbnail Image
    Item type: Item ,
    MULTILINGUALISM IN URBAN ILORIN: A STUDY OF LANGUAGES IN CONTACT
    (2018-05-01) MUSA Ahmed Abdulkadir (13210109003)
    The dynamism of language contact situation is a global and general phenomenon. Thus, this present study is a pointer to the multilingual nature of urban Ilorin. It analyzed the languages in contact in this urban setting; such as Hausa / Fulfulde, Nupe and Yoruba languages, as well as English and Arabic language. This study posits that languages in contact, as a sociolinguistic phenomenon, have both positive and negative outcome in this urban multilingual community. This study was analyzed from both diachronic and synchronic perspectives. And it was posited that the contact between the foreign and indigenous languages in Ilorin has a positive influence such as bilingualism, multilingualism, code – mixing, code- switching, and borrowing. However, the negative aspects of languages in contact in this community are issue of linguistic suicide and murder, or what is called language and cultural endangerment and extinction.
  • Thumbnail Image
    Item type: Item ,
    A CRITICAL DISCOURSE ANALYSIS OF SELECTED POLITICAL CAMPAIGN ADVERTISEMENTS IN ELECTRONIC MEDIA IN THE 2019 PRESIDENTIAL ELECTION IN NIGERIA
    (2021-08-01) ALABI, Bashir (17210105001)
    In order to win the hearts of the electorate, politicians and indeed, political parties engage in some ideologically discursive practices in their campaign advertisements and speeches. Usually, these discourse events are surreptitiously embedded in their adverts that many viewers hardly detect. This study examines how much these discursive events are employed in the political campaign adverts, particularly those aired on television. Eight campaign adverts aired on television each for the All Progressive Congress (APC) and the People’s Democratic Party (PDP) were collected and subjected to critical discourse analysis. The study shows and indeed concludes that the producers of the advertisements employed various techniques, such as symbolism, accusation, common sense, ideological enactment and marketization as well as implicitness and explicitness not only to woo voters but also to enact their ideology and hegemony.
  • Thumbnail Image
    Item type: Item ,
    EFFECT OF ELECTRONIC BANKING SERVICES ON CUSTOMER SATISFACTION IN NIGERIAN DEPOSIT MONEY BANKS: MODERATING ROLE OF WAITING TIME
    (2023-12-01) MUHAMMAD, Sani Burodo (Adm. No.: 17410905004)
    This study examines the effect of Automated Teller Machine (ATM) services and moderating role of waiting time on customer satisfaction in selected deposit money banks in Nigeria. The population of the study is infinite. This is because, Nigerian banks allow account holders to use their ATM services regardless of whether or not they have account with them. A sample size of 384 is drawn from the infinite population table. The study employs stratified sampling and purposive sampling techniques. PLS-SEM version 3 is used in testing the hypotheses of the study. The findings of the study revealed that cash withdrawal, fund transfer and balance inquiry have positive significant relationship with customer satisfaction. However, waiting time does not moderates the relationship between balance inquiries in relation to customer satisfaction. On the other hand, waiting time moderates the relationship between fund transfer and customer satisfaction. The study recommends that Deposit Money Banks (DMBs) in Sokoto metropolis should stock their ATM machines with cash at all the times to ensure that cash withdrawals by customers are not hindered or distracted. Since cash withdrawal has positive and significant effect on customer satisfaction, banks should ensure that ATM machines dispense cash at any giving time. Moreover, banks should review their maximum withdrawal limit set for ATMs in order to improve the satisfaction of the customers, the problem of debiting customers’ account without dispensing cash should be addressed. The deposit money banks are strongly advised to always make all their available ATM machines functional as this will drastically reduce the time to be spent by the customers.
  • Thumbnail Image
    Item type: Item ,
    ASSESSMENT OF LIVELIHOOD ASSETS OF FARMING HOUSEHOLDS AFFECTED BY 2010 FLOOD DISASTER IN SOKOTO STATE, NIGERIA
    (2016-09-01) TAMBARI, Ismaila Waziri (Adm. NO. 12210619007)
    The study assessed livelihood assets of farming households affected by the 2010 flood disaster in Sokoto State, Nigeria. Purposive sampling was used in four stages to select the most flood-affected farming communities in which 178 farming households were obtained as sample size for the study. Interview schedule and checklist was used as research instruments for the study. Descriptive and inferential statistics were used to analyse the qualitative data, while participatory rural appraisal tools were used to obtain the quantitative data. Majority (63.5%) of the farming households had residential buildings that were made of mud, which made the buildings highly vulnerable to adverse effects of the 2010 flood disaster. Majority expressed that excessive rainfall (91.6%); excessive release of water (92.1%) from Bakolori, Goronyo and Lugu dams caused the 2010 flood disaster. Also, the fertile soils (46.1%), closeness to Rima and Sokoto Rivers (51.1%) utilised for lowland farming (61.2%) was the farming households’ reasons for living in flood-affected areas. Livelihood assets lost to the 2010 flood disaster in all the study LGAs were estimated to be N93,605,000 million, Wamakko LGA had encountered the highest lost with mean value of N606,088 per households. Assistance (45.5%), borrowing from non-affected families (55.1%), intervention from donor groups (48.9%) and migration for livelihood alternatives (65.2%) were adopted for coping with stress caused by the 2010 flood disaster. Analysis of Variance revealed a significant difference in the extent of losses in monetary term among the study LGAs at 5% level of significance (F-Cal. = 7.12> F-Tab. = 1.32). The wealth ranking revealed that the quantity of food, livestock and fish was reduced due to adverse effects of the 2010 flood disaster. Therefore, the study recommended that the concerned stakeholders should expedite actions to control the adverse effects of flood disaster in the study area.
  • Thumbnail Image
    Item type: Item ,